Highly automated replenishment with less stock-outs and over-stocks.More accurate forecasting of both baseline demand and promotional uplifts per SKU and store/channel.Results: Accurate Omnichannel Forecasting and Inventory Optimization Give the team ownership of the system for fast innovation and implementation of new configurations without coding.Manage omnichannel inventory optimization.Accurately handle the forecasting of frequent promotions and assortment changes.The Vitamin Shoppe began their search for a solution that could help scale their omnichannel strategy while effectively managing the frequent assortment changes and promotions.Īfter internal review, The Vitamin Shoppe determined that they needed a system that could: “Our previous systems only allowed the team to focus on our top-selling SKUs, which left a lot of opportunity for sales growth on the table, especially knowing how different each store’s sales are,” said Finkelstein. “We need to quickly react to changes in the business – whether that is a change in the supply chain network, selling channels, or new ways to deliver to our customers,” explained Steve Finkelstein, Senior Director of Merchandise Planning and Inventory for The Vitamin Shoppe.ĭespite a strong desire to innovate and implement new processes to overcome these challenges, the central planning team found themselves limited by their existing tools. From a supply chain perspective, this means planning for and continuously adapting to changing demand in each store and in their online channels. In addition, The Vitamin Shoppe strives to delight their customers by continuously refreshing their assortment and offering great deals. Their previous planning tools did not provide support for managing these different demand patterns. Both online and in stores, The Vitamin Shoppe gives their customers multiple options for how items can be purchased, including one at a time, in bulk, or by subscription. The Vitamin Shoppe is constantly seeking to evolve as an omnichannel retailer. The Challenge: Omnichannel Retail with Frequent Promotions and Assortment Changes In total, The Vitamin Shoppe’s centralized planning team manages around 4.5 million goods flows. The Vitamin Shoppe offers an assortment of their own brands and multiple third-party lines encompassing more than 6,000 SKUs per store and over 10,000 SKUs online. If you’re inspired to help others, why not explore a career as a Health Enthusiast ® at The Vitamin Shoppe ®? Search for job openings in Massachusetts by visiting our Careers page here.Founded in 1977, The Vitamin Shoppe is an American omnichannel retailer selling nutritional supplements, natural beauty products, and more in their brick-and-mortar locations, through their Vshoppe app, and on their website. You define what better looks (and feels) like-Count on us to help you get there. Plus, 10% off every subscription and free shipping.* Nice. So many exclusive rewards just for you!ĭon’t forget about AUTO DELIVERY to help you stay on the path and never miss a thing. With Healthy Awards ®, you’ll earn points on every purchase that you can turn into big Awards. That’s how we deliver the personalized experience you deserve.īut that’s not all. Expert product knowledge? Our Health Enthusiasts ® are highly trained and ready to help you find the perfect products for your goals. Throughout our 700+ store locations (including Massachusetts), you’ll find guidance, inspiration, and cutting edge products-including our own trusted brands.īut we’re soooo much more than vitamins alone! If you’re on a quest to better yourself, we’re with you 100% of the way, with supplements, proteins, weight-management items, aromatherapy products, organic, non-GMO deliciousness, natural beauty must-haves, and more.Įncouragement? Check. Hearts, minds, and bodies need nurturing-that’s why we exist. The path to your best self starts at The Vitamin Shoppe ®, and runs right through Massachusetts!
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